We specialize in independent and advertising-related filmmaking,
bringing depth, artistry and originality to our own brand of storytelling.
Specializing in both independent and advertising-related filmmaking, we pride ourselves on productions that are rooted in truth and authenticity. Rather than riding the trend of the day, we approach each project with a creative focus that brings depth, artistry and originality to our brand of storytelling.
We spent the Spring making the 2nd film in our series of Mindful Shorts and are ready to release it into the world! (Oh, and it just so happens to be called “Release”.) You can find it below, or here on Vimeo.
We’re thrilled to have had the opportunity to work with a fantastic cast of middle school kids and a crew of industry professionals. It is our sincere hope that this film helps people of all ages navigate their way through that very stressful mental state called Anxiety.
Next up: Depression in High School. If you, or anyone you know, are interested in backing this work, contact us, please.
Meanwhile, summer is around the corner and we are gearing up for some good fun, maybe a road trip or two, and lots of beach time. Time to slather on the sunscreen…
The 2nd film in our series of Mindful Shorts, "Release" addresses Anxiety as experienced by middle school kids, and offe...
We've been big fans of cargo bikes ever since we first saw them in Europe a few years ago, and we've been waiting to find an Ameri...
The viral hit "Just Breathe" features kids speaking candidly about anger and how they use mindfulness techniques to cope...
A MAD(libs) SUMMER — Expedia
What started out as a fun idea for our son's preschool class turned into a piece for Expedia. ...
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Only passions, great passions, can elevate the soul to great things.
~ Denis Diderot
Julie and Josh are storytellers. Their own story, and the spirit of their work, is driven by the power of vivid, creative filmmaking. Both self-taught photographers and avid environmentalists, they have combined their unique talents and experiences in film and video to pursue projects that give voice and visibility to the true stories of others. As co-directors and creative partners, they strive to craft distinct productions that tap into the issues of today, and the emotions of today’s audiences.
A lover of powerful stories with rich imagery, Julie spent the first part of her career gaining a solid understanding of the nuts and bolts of commercial production. For over ten years, she produced and oversaw countless commercial campaigns for others before moving into writing and directing projects of her own.
She and her partner, Josh Salzman, made their directorial debut with “Time & Tide”, a documentary about the impact of globalization and global warming on the tiny South Pacific nation of Tuvalu. The film garnered numerous film festival awards, screened internationally, and was broadcast in the US on PBS.
Julie's sensitivity to subject and subject matter was fully realized and recognized in the widely celebrated short film “Just Breathe” - a film about the power of mindfulness to transform anger, as articulated by a group of elementary school kids. The unscripted piece was showcased on Oprah's Super Soul Sunday program in April 2015, plays internationally at children's film festivals and has so far been translated into Spanish, Italian, German and Hungarian.
Currently she is raising money to do a series of short films about Mindfulness, while writing an animated screenplay based on the true story of the two homeless dogs she and her family adopted, and developing commercial projects centered on sustainable and progressive businesses. When she’s not working, you can usually find her wandering in the hills, camera in hand and dogs in tow; hanging out with her tribe; or just at home digging in the dirt. She puts a tremendous amount of heart and soul into everything she does, and believes that the joy and beauty of filmmaking (and life itself, really) lies as much in the process of creative collaboration as in the actual completed projects.
At an early age, Josh was at home with either a paint brush or drawing implement in hand. When he was introduced to still photography in high school his life was forever changed. He eventually made his way into filmmaking and fell in love with the documentary form, which paved the way for his career in celluloid and digital imagery.
Josh made his mark in 2006 with the documentary “Time & Tide”. Shot and co-directed with his wife and co-conspirator, Julie, it screened at numerous festivals worldwide, won several awards and eventually aired on PBS. He continues to co-direct with Julie, while simultaneously lending his photographic talent and skills to other directors and their projects, bouncing back and forth between the worlds of television commercial production and documentary.
He has lensed several successful television commercial campaigns including Ford, Bank of America, Pepsi, Intel, Sprint, Nokia, Chevron, American Express and others, for acclaimed filmmakers such as Stacy Peralta (“Dogtown and Z-Boys”), Steve James (“Hoop Dreams”, “Life Itself”), David Gelb (“Jiro Dreams of Sushi”) and Jessica Yu (“Last Call at the Oasis”), and enjoys building new relationships with both established and up-and-coming directors.
His most recent documentary collaborations include the Sundance 2016 premiere “Under the Gun” for director Stephanie Soechtig and Katie Couric, another Sundance 2016 highlight “ForEveryone.Net” by director Jessica Yu, and Slamdance 2016's “Los Punks: We Are All We Have” by director Angela Boatwright.
Josh’s rare position straddling the two worlds of documentary storytelling and commercial filmmaking has provided him with an invaluable approach to image making. His sensitivity for the story, combined with a keen eye for natural beauty and skilled hand in the craft of shaping light and color, help to create Josh’s unique blend of rich and immediate visuals.
Creativity is the greatest rebellion in existence.